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Strategic Marketing, MSc

Swansea University

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Swansea University

Course options

3 options available

  • Qualification

    MSc - Master of Science

  • Location

    Bay Campus

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    1 year

Course summary

COURSE OVERVIEW

Do you want to be a successful marketing leader of the future? Are you innovative, a team player and a great communicator? Do you want to stand out from the crowd and accelerate into an amazing marketing career anywhere in the world?

The Strategic Marketing degree at Swansea University will give you the foundation for a successful career. You’ll develop high-level marketing and strategy skills, with a critical understanding of current issues and challenges in an industry that is constantly evolving.

You’ll also gain a strong grounding in both the practical and theoretical aspects of contemporary marketing, including an in-depth understanding and appreciation of relevant ethical issues and social responsibility; arming you with the skills and tools that will allow you to play a valuable part in delivering a sustainable, inclusive and innovative future economy.

On completion of the taught elements of the course you have the opportunity to complete a work-based marketing project, allowing you to apply the skills and knowledge gained to a real life situation.

To study this specialist programme you must hold an undergraduate degree in a relevant discipline.

The course is accredited by the Chartered Institute of Marketing (CIM), a UK based professional body offering training and qualifications in marketing and related business. Your degree will include module exemptions from CIM professional qualifications through the CIM Graduate Gateway scheme. The programme has been designed in line with the CIM Postgraduate Diploma and will give you the opportunity to gain chartered status upon successful completion of the CIM accredited assignments.

Our career support services include:

  • Employability workshops, employers’ talks, bespoke events and careers fairs
  • Individual advice and guidance from professionally qualified Careers Advisers
  • Help with finding jobs, internships, work placements and volunteering opportunities
  • Access to information resources on a wide range of career management topics
  • Funding to support student internship opportunities and Student Society/Club events.

Tuition fees

Students living in Hong Kong
(International fees)

£ 21,650per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Swansea University

Swansea University

Swansea University

  • University League Table

    37th

  • Campus address

    Swansea University, Singleton Park, Swansea, Swansea, SA2 8PP, Wales

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Swansea offers an outstanding study experience across two beachside campuses, with a community of 4,800+ undergraduates and postgraduates from 100+ countries.
Swansea's dedicated international recruitment, admissions and student support teams will help to guide you from application to arrival and beyond.
Ranked 37th in the UK (Complete University 51ÊÓƵ 2025), Swansea University offers an exceptional education combined with an unforgettable student experience.

Subject rankings

  • Subject ranking

    Marketing

    29th out of 87

  • Entry standards

    / Max 204
    129 63%

    36th

  • Graduate prospects

    / Max 100
    80.0 80%

    36th

    3

  • Student satisfaction

    / Max 4
    3.01 75%

    52nd

    2

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