Course options
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Qualification
MSc - Master of Science
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Location
Craiglockhart Campus
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Study mode
Full time
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Start date
08-SEP-25
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Duration
1 Year
Course summary
Contemporary society is increasingly described as being ‘post-digital', where technology integrates with and influences every aspect of our lives. Digital marketing strategies and services are no longer regarded as ‘bolt-on' or specialist areas, they are now an essential and invaluable part of any communication or marketing strategy. Our MSc in Marketing with Digital Strategy equips you with the digital skills and strategic marketing knowledge to meet current demand for people who can thrive in the digital business environment. Suitable for those with no previous marketing knowledge, this higher degree will increase your employability, empowering you to have the confidence and knowledge to meet employers present and future digital and marketing needs, and give you the advanced digital skills necessary to develop new business and marketing opportunities.The course is accredited by the Institute of Data & Marketing (IDM), a leading professional organisation specialising in digital marketing. Youll be able to gain an additional professional qualification (Certificate in Digital and Data Driven Marketing) as part of your studies, and youll also get practical experience in digital and social media analytics as part of this course, greatly enhancing your career prospects.
Modules
Tuition fees
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£ 19,750per year
Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.
University information
Edinburgh Napier University
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University League Table
86th
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Campus address
Edinburgh Napier University, 219 Colinton Road, Edinburgh, Scotland, EH14 1DJ, United Kingdom
Subject rankings
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Subject ranking
68th out of 122 8
49th out of 87 2
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Entry standards
/ Max 221157 71%21st
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Graduate prospects
/ Max 10069.0 69%67th
16 -
Student satisfaction
/ Max 43.08 77%52nd
35 -
Entry standards
/ Max 204142 70%23rd
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Graduate prospects
/ Max 10078.0 78%40th
22 -
Student satisfaction
/ Max 43.13 78%24th
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