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  • Hong Kong
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  • Undergraduate courses
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Viewing as a student from Hong Kong living in Hong Kong interested in Undergraduate courses

Course options

  • Qualification

    MSc - Master of Science

  • Location

    University of Bath

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    1 year

Course summary

Deepen your understanding of core marketing theory and learn to apply it in a practical setting. You’ll learn business skills that are important to employers. This course is for graduates looking for a specialist route to a career in marketing with a background in business/management.

We designed this course with input from marketing industry leaders. This means you’ll develop the skills employers are looking for. Our industry links and the practical focus of this course will help your CV stand out from the crowd.

To help you prepare for any marketing career, you will learn about the three core elements of modern marketing: marketing to consumers, marketing to businesses and organisations, marketing and society, We have close links with a range of organisations. This means we get input into our course from industry leaders.

Key benefits

  • Combine the latest marketing research with industry practice to go beyond ‘just’ the theory
  • Apply academic theory to a practical issue with an optional dissertation alternative. You'll get valuable experience working on a real problem
  • Deepen your understanding of modern marketing. Our faculty are experts in marketing to consumers, business and society
  • Develop skills and knowledge to help you create fresh, innovative ideas and stand out to employers
  • Learn through action with our Business Challenge Week and Action Project. You'll get practical experience to take with you into your future career

The practical focus of our courses will help you stand out from the crowd. You will develop key skills and work with employers from the start of your course.

Our graduates have a great employment record. Most go on to careers in a range of areas, start their own business or begin a PhD.

Application deadline

31 August 2024

Tuition fees

Students living in Hong Kong
(International fees)

£ 30,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Bath

University of Bath

  • University League Table

    8th

  • Campus address

    University of Bath, Claverton Down, Bath, Bath And North East Somerset, BA2 7AY, England

The university's community comprises over 20,000 students. Around one-third come from outside the UK, representing 152 nationalities from around the world.
The International Support Service offers an international orientation programme and mentoring scheme to help students settle into life in the UK.
University of Bath alumni can be found contributing positively in countries worldwide. Many continue their association with Bath long after graduation.

Subject rankings

  • Subject ranking

    1st out of 87

  • Entry standards

    / Max 204
    195 95%

    2nd

  • Graduate prospects

    / Max 100
    n/a

  • Student satisfaction

    / Max 4
    3.08 77%

    39th

    27

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