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  • Undergraduate courses
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Course options

  • Qualification

    Bachelor of Science (with Honours) - BSc (Hons)

  • Location

    Main Site

  • Study mode

    Sandwich / Placement

  • Start date

    15-SEP-25

  • Duration

    4 Years

Course summary

In todays fast paced business world, marketing is essential to overcoming significant challenges. This includes maintaining a competitive advantage, meeting customer needs that are always changing, and shaping how organisations plan their future. Our BSc (Hons) Marketing degree is closely connected to real-world industry through our experienced academics who have worked in this field. This means that you will learn from professionals who have been where you want to go. This degree will give you the opportunity to grasp the main ideas of marketing theory and gain practical skills which will empower you to use these concepts in innovative and exciting ways in the real world. We all know that taking a placement year will boost your employability – its what makes Aston University graduates some of the most employable in the country. Its for this reason that we encourage every student to take one. The placement year gives you the chance to put theory into practice, gain relevant work experience, and develop professional and transferable skills.The placement year is compulsory for BSc (Hons) Marketing students. International students can request permission to opt out of the placement year, but we strongly recommend that it is completed where possible.

Application deadline

29 January

Tuition fees

Students living in Hong Kong
(International fees)

£ 18,250per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

Entry requirements

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A level : BBC - BBB

BBB: Standard offer //BBC: If the student is also presenting either Core Maths or Extended Project Qualification (EPQ) grade B //BBC: Contextual offer (Please see this webpage for more details - https://www.aston.ac.uk/undergraduate/contextual-offer-aston-ready)

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University information

Aston University, Birmingham

  • University League Table

    39th

  • Campus address

    Aston University, Aston Triangle, Birmingham, Birmingham, B4 7ET, England

Aston Power Skills: embedded in every undergraduate degree. You’ll develop the four Power Skills that global employers are looking for.
Aston Global Advantage: built into postgraduate study. Gain leadership skills and real-world experience with industry challenges.
Award-winning careers support: opportunities for placements, work experience, or job-focused modules to help you succeed.

Subject rankings

  • Subject ranking

    19th out of 87 3

  • Entry standards

    / Max 204
    135 66%

    26th

  • Graduate prospects

    / Max 100
    85.0 85%

    17th

    7
  • Student satisfaction

    / Max 4
    2.99 75%

    57th

    24

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