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The Masters in Management & Sustainable Tourism blends urban study in Glasgow with rural learning in Dumfries. You will develop practical skills in managing tourisms socio-cultural and environmental impacts. You will be equipped with the skills to create sustainable tourism strategies that benefit communities and conserve natural resources.

Why this programme

Studying in Glasgow and Dumfries, you will combine urban insights with rural perspectives, and tackle real-world tourism challenges.
Learning from from interdisciplinary experts in management, sustainable tourism, marketing, heritage, and ecology, this programme will prepare for leadership roles in the global tourism industry.
Hands-on learning through industry collaborations and site visits will help you gain practical skills to address real-world challenges in tourism management. Past visits have included Annandale Distillery, Big Burns Supper, Ewart Library and The Hunterian.
You can choose between a dissertation or a project, to apply your learning to a real-world business and management challenge.
You will benefit from our personalised Adam Smith Business Schools Award programme that combines academic learning with practical employability skills.

Career prospects
By the end of the programme, you will have developed the necessary graduate attributes to become a tourism professional capable of dealing with the challenges posed by environmental, societal and economic change, and to compete in a competitive international job market.

Potential career pathways may include specialist managerial roles within the leisure and tourism industry, heritage and cultural industry, as well as generalist managerial roles with industry, commerce and both the public and private sector. Enterprising graduates may go on to develop business opportunities within the tourism, heritage and cultural industries, either individually or in partnership. You will also be equipped to pursue further study through doctoral research.

We have a dedicated careers and employability team who provide 1-2-1 support and advice, group workshops, employer events on campus and networking opportunities throughout the year to help you with your career prospects.