Course options
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Qualification
MA - Master of Arts
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Location
Falmouth University
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Study mode
Distance / Online
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Start date
26-MAY-25
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Duration
2 years
Course summary
Course overview
On this online Marketing and Digital Communications MA, you’ll learn not just to react to the changing digital landscape, but to use emerging technologies to innovate and lead marketing transformations for international audiences.
You’ll immerse yourself in the ever-evolving landscape of marketing and digital communications and build a comprehensive working knowledge of marketing and branding strategy. On this Marketing & Digital Communications MA course, you'll learn how to recognise and adapt to the demands of client-led and agency-led perspectives. This includes understanding returns on investment, accountability and future planning, as well as how to use data-driven marketing insights in a professional, ethical and regulated process.
You will:
- Deepen your cultural knowledge and bring greater diversity to your practice in order to face the opportunities and challenges presented by an increasingly global market
- Future-proof your skills by developing the ability to embrace new marketing and digital communications approaches, as well as new and emerging ways of doing business
- Learn how to embed sustainability into everything you do, considering the environmental impact of your work
- Graduate as a forward-thinking marketing professional, ready to embrace change on a global scale
Marketing and Digital Communications MA (online) is accredited by the leading professional marketing body, The Chartered Institute of Marketing (CIM). This means students who successfully complete the full MA are part-accredited for qualifications CIM offers professional marketing practitioners.
Course details
Throughout this online masters in Marketing and Digital Communications, you’ll work independently and in teams on challenge-led projects. Following the latest industry practices and insights, you’ll create marketing plans, prepare briefs, craft content for a range of digital platforms and learn how to deliver a successful pitch to potential clients. You’ll also discover new marketing technologies and learn to research online audiences using digital ethnographies. At the end of the Marketing and Digital Communications MA, you’ll establish yourself as an expert on a theme, sector or trend through the development of your final major project.
Careers
As a graduate of this Marketing and Digital Communications MA, you could go into roles such as:
- Marketing officer or manager
- Account handler or planner
- Content planner
- Media planner
- Consumer or market researcher
- Data communications manager
- SEO/SEM manager
- Social media producer
- Digital marketing executive
Research skills embedded throughout the modules and with the Major Project could allow you to successfully progress into postgraduate research programmes and PhDs in the areas of marketing, branding and digital communications.
Modules
Tuition fees
- Hong Kong
- Afghanistan
- Albania
- Algeria
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- Angola
- Antigua & Barbuda
- Argentina
- Armenia
- Australia
- Austria
- Azerbaijan
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- Belgium
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- Canada
- Central African Republic
- Chad
- Chile
- China
- Colombia
- Comoros
- Congo
- Congo (Democratic Republic)
- Costa Rica
- Croatia
- Cuba
- Curacao
- Cyprus
- Czech Republic
- Denmark
- Djibouti
- Dominica
- Dominican Republic
- East Timor
- Ecuador
- Egypt
- El Salvador
- England
- Equatorial Guinea
- Eritrea
- Estonia
- Ethiopia
- Fiji
- Finland
- France
- Gabon
- Gambia
- Georgia
- Germany
- Ghana
- Greece
- Grenada
- Guatemala
- Guinea
- Guinea-Bissau
- Guyana
- Haiti
- Honduras
- Hungary
- Iceland
- India
- Indonesia
- Iran
- Iraq
- Israel
- Italy
- Ivory Coast
- Jamaica
- Japan
- Jordan
- Kazakhstan
- Kenya
- Kiribati
- Korea DPR (North Korea)
- Kosovo
- Kuwait
- Kyrgyzstan
- Laos
- Latvia
- Lebanon
- Lesotho
- Liberia
- Libya
- Liechtenstein
- Lithuania
- Luxembourg
- Macedonia
- Madagascar
- Malawi
- Malaysia
- Maldives
- Mali
- Malta
- Marshall Islands
- Mauritania
- Mauritius
- Mexico
- Micronesia
- Moldova
- Monaco
- Mongolia
- Montenegro
- Morocco
- Mozambique
- Namibia
- Nauru
- Nepal
- Netherlands
- New Zealand
- Nicaragua
- Niger
- Nigeria
- Northern Ireland
- Norway
- Oman
- Pakistan
- Palau
- Palestinian Authority
- Panama
- Papua New Guinea
- Paraguay
- Peru
- Philippines
- Poland
- Portugal
- Puerto Rico
- Qatar
- Republic of Ireland
- Romania
- Russia
- Rwanda
- San Marino
- Sao Tome and Principe
- Saudi Arabia
- Scotland
- Senegal
- Serbia
- Seychelles
- Sierra Leone
- Singapore
- Slovakia
- Slovenia
- Solomon Islands
- Somalia
- South Africa
- South Korea
- South Sudan
- Spain
- Sri Lanka
- St Vincent
- St. Kitts & Nevis
- St. Lucia
- Sudan
- Suriname
- Swaziland
- Sweden
- Switzerland
- Syria
- Taiwan
- Tajikistan
- Tanzania
- Thailand
- Togo
- Tonga
- Trinidad & Tobago
- Tunisia
- Turkey
- Turkmenistan
- Tuvalu
- UAE
- Uganda
- Ukraine
- United Kingdom
- United States
- Uruguay
- Uzbekistan
- Vanuatu
- Vatican City
- Venezuela
- Vietnam
- Wales
- Western Samoa
- Yemen
- Zambia
- Zimbabwe
Information not available
Please check with the institution for most up to date details.
University information
Falmouth University
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University League Table
64th
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Campus address
Falmouth University, Falmouth Campus Reception, Woodlane, Falmouth, Cornwall, TR11 4RH, United Kingdom
Subject rankings
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Subject ranking
114th out of 122 6
62nd out of 91 11
77th out of 87 1
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Entry standards
/ Max 221113 51%93rd
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Graduate prospects
/ Max 10045.0 45%119th
20 -
Student satisfaction
/ Max 43.18 79%24th
97 -
Entry standards
/ Max 206129 63%31st
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Graduate prospects
/ Max 10058.0 58%70th
1 -
Student satisfaction
/ Max 42.80 70%90th
34 -
Entry standards
/ Max 204120 59%54th
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Graduate prospects
/ Max 10065.0 65%65th
12 -
Student satisfaction
/ Max 43.35 84%6th
2
