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MA Advertising, Marketing and the Media

University of Essex

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University of Essex

Course options

3 options available

  • Qualification

    MA - Master of Arts

  • Location

    Colchester Campus

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    1 year

Course summary

Advertising and marketing have become increasingly central to social life on a global scale. As ‘persuasion industries’ they generate powerful images of the good life, acting upon individual and collective desires and aspirations. The MA critically explores the commercial and sociological aspects of the advertising and marketing industries, probing the way they link cultural values to creative and commercial innovation.

Taught within our top-rated Department of Sociology, this course investigates key theoretical and substantive debates in the critical study of advertising, marketing and media, and analyse the advertising industries in Britain, North America and newly emerging economies like India.

Your future

This course provides excellent preparation for further academic study, and many of our postgraduates go on to successful academic careers, both in the UK and overseas. Others have established careers in non-governmental organisations, local authorities, specialist think tanks, government departments, charities, media production, and market intelligence.

Tuition fees

Students living in Hong Kong
(International fees)

£ 21,700per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Essex

University of Essex

  • University League Table

    30th

  • Campus address

    University of Essex, Wivenhoe Park, Colchester, Essex, CO4 3SQ, United Kingdom

VIEW PROFILE
The careers team offer dedicated international careers advice and support throughout studies and after graduation.
Central London is easily accessible from all of the university's campuses.
Gain access to the curriculum from nine European universities through the YUFE (Young Universities for the Future of Europe) virtual campus.

Subject rankings

  • Subject ranking

    Communication & Media Stu

    47th out of 91 9

    27th out of 95 4

    65th out of 87 17

    47th out of 101

  • Entry standards

    / Max 206
    126 61%

    39th

  • Graduate prospects

    / Max 100
    70.0 70%

    34th

    4

  • Student satisfaction

    / Max 4
    2.91 73%

    79th

    10

  • Entry standards

    / Max 198
    148 75%

    21st

  • Graduate prospects

    / Max 100
    62.0 62%

    27th

    38

  • Student satisfaction

    / Max 4
    3.24 81%

    10th

    4

  • Entry standards

    / Max 204
    130 64%

    33rd

  • Graduate prospects

    / Max 100
    53.0 53%

    76th

    9

  • Student satisfaction

    / Max 4
    3.16 79%

    19th

    21

  • Entry standards

    / Max 206
    123 60%

    47th

  • Graduate prospects

    / Max 100
    58.0 58%

    60th

    23

  • Student satisfaction

    / Max 4
    2.99 75%

    54th

    28

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