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Digital Marketing Management with Sandwich Placement BA (Hons)

University of Wolverhampton

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UCAS CODE: N503

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    City Campus

  • Study mode

    Full time

  • Start date

    15-SEP-25

  • Duration

    4 Years

Course summary

Why choose this course?

The BA (Hons) Digital Marketing Management course aims to provide the student with an underpinning knowledge and understanding of business and how marketing theories and their strategic applications to organisations operating within a highly digitised and challenging global business environment can be applied.

Through the use of a wide range of approaches and e-learning forums students will learn varied aspects of marketing principles essential to the work of marketing professionals including: marketing planning and strategy, digital marketing techniques, consumer behaviour, advertising, communication with customers, pricing, distribution, selling techniques, building relationships with stakeholders and researching markets. Throughout the course students will learn practical skills, including IT, numerical and communication skills, much of this will be underpinned by real life examples.

The BA (Hons) Marketing Management course provides an option for students to pursue a one-year work placement in employment, either in the UK or abroad. In addition to this by studying on the BA (Hons) Marketing Management students will be able to access a wide variety of internships (both paid and unpaid), which will further develop their knowledge and application of marketing management techniques in practice.

Tuition fees

Students living in Hong Kong
(International fees)

£ 15,995per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Wolverhampton

  • University League Table

    111th

  • Campus address

    University of Wolverhampton, Wulfruna Street, Wolverhampton, Wolverhampton, WV1 1LY, England

Subject rankings

  • Subject ranking

    76th out of 87 13

  • Entry standards

    / Max 204
    86 42%

    87th

  • Graduate prospects

    / Max 100
    73.0 73%

    51st

    36
  • Student satisfaction

    / Max 4
    3.41 85%

    1st

    8

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