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Marketing is an essential part of a business, not just in attracting customers, but in feeding intelligence to the management team to support effective decision making and planning. Throughout this degree course our modules will give you specialist knowledge alongside a range of practical skills that will enable you to become an effective practitioner in this field. This course awards the IOEE Professional Diploma in Enterprise and Entrepreneurship.

Arden's Marketing top-up degree offers the latest skills for marketing success. Designed for HND graduates, the BA (Hons) Business Management (Marketing) (Top-Up) programme enhances abilities through six targeted modules, blending traditional and digital marketing with practical application. Developed with industry input, it ensures exposure to current advancements, addressing skills gaps. Graduates gain a robust understanding of marketing functions, including ethical considerations. With a focus on real-world relevance, the course equips students to excel in professional roles. By completing this programme, students demonstrate their readiness to meet contemporary marketing demands, making them highly desirable to employers.